Neal Romanek writes for and about The Pictures - movies, tv, comics, games, web content, and even cave paintings. |
July 31st, 2009
Notes on a painting at the National Portrait Gallery, “Some Officers Of the Great War” by John Singer Sargent, oil on canvas, 1922:
These men are sated,
satisfied, tried and true,
censured and cinched,
catalogued and decorated,
and are those spurs
on their jackboots too?
Botha proud like a superman,
Allenby an Arabian beauty, half-horse,
Smuts white as a ghost,
and Field Marshall Haig right at the front,
front and centaah, SAH!!
Sargent made them round about life size -
22 men, hard, stiff,
behind them a gloomy looming tomb vault
or some edifice of state.
Top brass done up in the colors of sand,
of peaches, and leather buffed bright –
the hues of WWI –
and cadmium red kept well out of sight.
—
January 11th, 2008
A couple months ago, I took my first trip to Brussels. I went there to ride in a helicopter and to write a piece on Wim Robberechts & Co., one of the preeminent aerial cinematography outfits this side of the Azores.
I’d never been to Brussels before. It struck me as a sensible, serious city. The home of NATO and the European Union and quality chocolate. The city’s slogan ought to be: “Brussels: We do things properly.”
But did you know – and if you’re an American, you probably didn’t know – Brussels is one of the world’s great capitals for illustration and comics?
Actually, if you’re an American, you probably didn’t know that NATO and the EU are headquartered in Brussels either, did you? In fact, you probably don’t even know what NATO is. And you’re understanding of the EU is that there are French people somehow involved and it’s where they have Euros. You know, it’s true. Of course you do. You wouldn’t be so mad at me if you didn’t think it was true.
What was I on about?
Right. Brussels – one of the world’s great centers of illustration and comic art. The other centers would be, I suppose, Tokyo and New York. Los Angeles too, possibly, but I think there are actually fewer comic stores per capita in L.A. than people suppose.
Brussels not only has murals of Tin Tin on the side of every building – or so it seemed to me – but in some areas there are comic stores on every block. They carry the usual American fare – high concept stories about physically powerful beings and character stories about physically powerless beings. And Asian comics too. But the third part of the inventory – the one rarely seen, or heard of, in most North American stores – is the Franco-Belgian comics, traditionally dubbed bande dessinée (“drawn strip”). In general, these comics feature high-quality illustration and more … subtle? … meaty? … rich? … stories.
As I browsed the comic shops of Brussels I found myself again and again picking up comics that could very well be adaptations of high-end movies – usually of the kind I write myself. Medieval adventures. Strange and hallucinatory stories of suspense. Sexy science fiction dramas emphasizing emotion over explosions.
Franco-Belgian comics world are rooted in a French illustration tradition, but also feature a strong Dutch bloodline. Brussels is the geographical and cultural meeting point of Dutch and French culture, and the comics landscape of the city is enriched exponentially by this intersection.
The main reason English speaking readers know little of the Franco-Belgian comics / graphic novels / sequential art world is that relatively few of the titles are ever translated into English. The profit margin on the most successful American comics can be relatively small, for European comics, the profit margin may be nonexistent. Unless some enterprising publisher makes it a priority to translate and distribute American versions of Franco-Belgian comics en masse, it’s likely the U.S. will continue to miss out on a whole universe of dynamite storytellers, illustrators, colorists, printers.
I only had a morning to tour around the comic stores of Brussels. But the highlights were:
HET B-GEVAAR (all Dutch comics, all the time)
Greepstraat 15
1000 Bruxelles
tel: 02 513 14 86
www.b-gevaar.com
MULTI BD / LA BULLE D’OR
122-124 boulevard Anspach
B-1000 Bruxelles
tel / fax: 02 513 72 35
MULTI JEUNESSE
126-128 Boulevard Anspach
B-1000 Bruxelles
tel / fax: 02 513 01 86
DONG CO (specialist in Japanimation)
33, Rue di Midi
1000 Bruxelles
UTOPIA
39, Rue di Midi
1000 Bruxelles
July 21st, 2005
Almost famous I felt, seeing so many people I knew at last weekend’s Comic-Con panels. I went straight from the sneak preview of Rob Zombie’s “The Devil’s Rejects”, which stars my friend Bill, to a panel next door featuring Ralph Bakshi–my old “Cool World” boss (I was one of the movie’s many assistant editors).
Ralph had come to promote the August 30 DVD release of his fantasy adventure collaboration with Frank Frazetta, “Fire and Ice”. The film had been in need of restoration and Bill Lustig of Blue Underground approached Bakshi with the idea of a rehaul and release. “Fire and Ice” has been digitally restored, removing imperfections which were in the original cels when the film was shot. A sample of the film, showing the original vs. restored footage, was presented. Truthfully, I found it difficult to see any difference between the two, in the example screen, and I have a pretty finicky eye for that kind of thing. 
I have never seen “Fire and Ice”, but I’m anticipating its release. Since I was a wee barbarian man-child, I have loved both Bakshi’s and Frank Frazetta’s work, so how could I not be blown away by the collaboration Ralph described as being like an animated “Frank Frazetta comic”? But truth to tell, I am a little afraid. What if the film is terrible? I will be crushed. I just don’t know if I have the strength to stand up to that kind of discouragement. I’ll let you know. Based on the clip shown, it really does look right up my alley–sword fighting aplenty and brutish creatures carrying off haughty princesses.
The high point of the panel was Ralph’s sneak preview of his current feature project. He had brought a DVD of some animation tests which, he said, he hadn’t planned to show. It was hard to know if he was genuinely reluctant to show the work-in-progress, or if he was exercising some first-rate showmanship. After ten minutes of his hemming and hawing, we in the audience were literally begging to see it. The new project is called “The Last Days of Coney Island” and is a return to Ralph’s “mean streets” style of animation, (“Coonskin”, “Heavy Traffic”). Use of computers will allow Ralph to substantially lower his budgets for compositing and coloring, enabling him to spend more money on the the animation itself.
Though digital animation allows Ralph, essentially a low-budget filmmaker, to do work that twenty years ago would have been out of reach, he has a healthy fear of the luxuries computers afford. “Don’t love the computer too much,” he cautioned us, “You need the X Factor.” When an artist creates with his own hands accidents happen–or perhaps it’s the unconscious going to work–and things come about that could never be planned, never executed intentionally. He also pointed out that studio executives like being able to eliminate expensive artists. If a computer can approximate what 30 humans can do, the suited gang that worships the Bottom Line will always choose the computer. Ultimately, Ralph suggested, “They want to get rid of all of us and have the computer do everything.”
“The Last Days Of Coney Island” looks to be a complex story, for adults, that depicts emotions adults understand–disenchantment, longing, nostalgia, regret. The film will be animated in L.A., so all of you Cal Arts students, get your portfolios ready.
Alas, I didn’t get to say my “hello” to Ralph, though it seems unlikely he would have remembered me after a decade-plus. He was accosted by a guy from the Neighborhood (Brooklyn, that would be), someone he apparently hadn’t seen in decades and off they went together to discuss..what?…Their days at Coney Island perhaps.
July 20th, 2005
“1:30-3:00, Comic-Con WebComics School 103: Making Money — You may be widely read and much adored, but when will your webcomic start paying the bills? Bill Barnes (Unshelved) leads fellow web cartoonists Scott Kurtz (PvP), Steve Troop (Melonpool), David Willis (It’s Walky!), Raina Telgemeier (Smile), and Andy Bell (The Creatures In My Head) in a discussion of how they have succeeded–and failed–to make money from their webcomics. Room 4″
…Thus read the Comic-Con events calendar listing for a panel I attended on Sunday, July 17. Before this panel I would have told you, if asked to define it, that merchandising is…it’s…well…I just don’t know what. Now I can say confidentally that merchandising is turning what you DO into something you can SELL.
A late addition to the panel was a representative of the business side of Penny Arcade Comics, Robert Khoo. Not an artist, he was invaluable in grounding the discussion in the realities of the businessworld. Even with some experience under my belt, I still want to make money from my creative work without having to observe the laws of economics. It’s like wanting people to love you but not wanting to talk to them, or even be nice to them–also an affliction I have not fully shaken. Of course, “make money” does not equal “get rich”. If you want to get rich, you’re an idiot for becoming an artist (my own belief and not presented in the panel). Anyway, I have the distilled the panel discussion into its bare bones below.
In launching your merchandising empire, start first with paper products. They’re the cheapest to make, and people always want hard copies of your work. Even though they might be able to access your Web work day or night, fans still like something they can take home to have and to hold and to smell. Scott Kurtz told how he had printed small copies of his work on high-quality card stock, then signed and numbered them and sold them at conventions individually, or offered them as free bonuses if readers also bought a comic. “Readers love deals,” he said. He also urged, “Save everything you draw. Everything. Everything you draw can be repurposed for merchandise.” The large number of artists’ sketchbooks for sale at Comic-Con attests to the soundness of the advice.
Some great general advice for any artist, but certainly a fine base to build on from a merchandising perspective, was to be dependable. The proverbial flakey artist is an unknown and unsuccessful artist. Keep a schedule and stick to it. If you’re releasing your material every Monday at 9am, make sure you stick to that deadline, come hell or high water. In doing so, you will begin to earn the trust of your fans. Without an audience, the artist is only half-complete. You owe your fans everything.
Simplicity seems to again and again rise to the top as the best policy. “Charge one dollar, not 75 cents,” it was said. People can easily pull a dollar out of their pocket, can less easily pull out two quarters, two dimes, and a nickel. Present yourself professionally. If you operate like a professional, people will treat you–and pay you, one hopes– like a professional. Ask for help. Call and email other artists to pick their brains and learn from their successes and failures.
T-SHIRTS & PRINTING
There was discussion about whether it was a better bet to create merchandise using print-on-demand services like CafePress.com or by printing in bulk. One panelist gave an example of being able to print a run of 600 t-shirts for $4 each at a local printer, then he sold the shirts for around $10 each. Another simple way to keep your costs down is to limit the number of colors you print. Stick to 4 colors or less.
A downside to printing in bulk is manhandling inventory. Several panelists shared tales of woe about homes full of boxes of unsold inventory and having to transport these boxes to and from shows and conventions. Some of the panelists had sworn off CafePress because they felt there was too little profit for the artist, while others were very happy with CafePress as a means to evade this problem of inventory buildup, since CafePress prints material only when it is ordered, then ships it directly to the customer.
Print your merchandise locally, it was urged. You can meet face-to-face the person who will be printing it, and can personally oversee the process yourself and be available to address problems or questions. Andy Bell sited his experience putting his stuff in local mom & pop stores. Local specialty shops are a great means to get your shirts, dolls, etc. out into the marketplace and is surprisingly easy to manage with a little bit of footwork.
In printing shirts, one of the unexpectedly difficult, but essential, questions is how many to print of each size. These off-the-cuff calculations–based, I believe, on Penny Arcade sales made at Comic-Con–were presented as a starting point:
5% – Baby Doll
10% – Small
25% – Medium
30% – Large
20% – XLarge
5% – XXLarge
2.5% – XXXLarge
ADVERTISING & BUSINESS
Nearly everybody on the panel emphasized an education in business as essential.
Learn about taxes. Over and over panel members emphasized the necessity of keeping track of your tax situation, paying taxes in a timely manner, keeping good records. Taking a business class also seems essential. Again, it is foolishness to expect to be paid for you work without knowing how and why it happens.
One panel member originally opted for sponsorship on his site. He charged a flat rate for one month, with a new sponsor each month. He then moved to CPM (cost per 1000) based advertising, where advertisers pay in proportion to the traffic on your site. This can be $2 – $10 “per click” depending on the volume of the traffic. On a cautionary not however, advertisers were described as “lazy” and can regard advertising on a site that has less than 100,000 page views per month as a waste of their time.
Finally, make sure you charge enough for postage, and unless you want a lousy table at the back, apply for booth space at Comic-Con 2006 now!
July 19th, 2005
10 Things I Bought At Comic-Con
1.) “Artesia #1″ (Mark Smylie)
2.) “Autobiography of an Artist” (Charles R. Knight, w/intro by William Stout, foreward by Ray Bradbury & Ray Harryhausen)
3.) “Bear #5″ (Jamie Smart)
4.) “Bug Girl #1″ (George M. Dondero & Ruben Deluna)
5.) “Cenozoic #1″ (Mark Fearing)
6.) Gandhi “Peace” T-shirt (by Damion Scott)
7.) “Johnny, The Homicidal Maniac #2″ (Jhonen Vasquez)
8.) “Lenore #6″ (Roman Dirge)
9.) “The Red Star: The Battle Of Kar Dathra’s Gate” (Christian Gossett, et al.)
10.) “Squee #4″ (Jhonen Vasquez, et al.)
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An artist needn’t be a clergyman or a churchwarden, but he certainly must have a warm heart for his fellow men.
- Vincent van Gogh
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